Marketing Committee Meeting
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I. Marketing Budget
- 2013 carry over – 12,000$
- 2014 budget – $16,500
II. Marketing Plan
- Marketing objectives
- Business recruitment – Incentives/Available Land/Assistance
- Community name recognition
- Amenities/Family Recruitment
- Community support/matching grants
- Hillsboro Partners in Marketing (PIM) Grant
- Marketing plan grant $2,500 match for $5,500 total project
- Business recruitment grant $2,300 match for $22,000 total project
- May-Port PIM Grant
- Marketing plan grant $2,500 match for $5,500 total project
- Business recruitment grant $2,300 match for $22,000 total project
- Other communities?
- Hillsboro Partners in Marketing (PIM) Grant
- County-wide marketing
- Newman Billboard along I-29 – $19,000 for 1 year contract
- Constructing/Renting/Printing billboard on I-29 for Buxton and Hillsboro commercial property – $15,000 approx.
- Organizational marketing
- Local advertising describing our organization – $2,500/yr.
- Quarterly newsletter printed and mailed – $500/yr.